Opportunities for the Peruvian blueberry due to the seasonality of imports from the United States, 2014-2018

Abstract

Exports are of vital importance because they not only generate income for the exporting country, they also boost the economy, improve the working conditions of the inhabitants in the productive areas and, consequently, their quality of life and opportunities for progress. The United States is a consumer country of blueberries, however, its period of minimum production occurs in the seasons of autumn and winter, generating a local market shortage and given the inverse seasonal behavior of Peru, as our country enters the stations of spring and summer, with periods of maximum production of blueberry, an opportunity arises to meet that demand. The objective is to analyze the opportunities generated for blueberry exports due to the existence of contrary seasons between Peru and the United States. The study was descriptive of longitudinal type, not experimental. The population was conformed by the importers companies of blueberries the United States, the variable was analyzed import. The results show the existence of seasonal indices in the importation of blueberries from the United States of Peru in two periods, first from the month of January to the month of April (they are lower and on average less than 100%) and after the month from August to December (higher rates and on average greater than 100%). In conclusion, there are opportunities for blueberries due to seasonal imports from the United States, generated by counter-season conditions with Peru.